Lego Superman Man of Steel

In anticipation of Man of Steel, global master toy licensee Mattel unveils its wide ranging toy line including action figures, vehicles, playsets and collectible figures, highlighted by the fan-favorite and much-anticipated Movie Masters™ line, which captures the superior accuracy and details of the film’s characters. Mattel will also introduce Man of Steel QuickShots™, a new way to play with Superman with elements of flight and strength incorporated into the toy. Also supporting Man of Steel are global licensees such as LEGO, with exciting construction sets inspired by memorable scenes from the film; and Rubie’s Costume Co. with a new line of Man of Steel-inspired costumes and accessories for both kid and adult fans.

Additional partners bringing the Man of Steel product offerings to life will include Thinkway Toys, with a full role-play line, RC vehicle and interactive figure and other engaging toys; Jakks Pacific, with a range of Man of Steel and Superman collectible figures and novelty toys; as well as Cardinal Industries’ with games and puzzles based on Man of Steel and Superman, among many other licensees. Enthusiasts also won’t want to miss statues from Sideshow Collectibles; authentic prop replicas from Noble Collection; an 18-inch articulated figure from NECA; fun, stylized plush and vinyl figures from Funko; and high-end creations from Kotobukiya and SquareEnix, to name a few.

Special Thanks to Marc Graser of Variety, Noelene Clark of LA Times and Brian Truitt of USA Today. Images courtesy of Warner Brothers.

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